As I Am Naturally Smoothing Gel 8oz/227 gr

As I Am

Product Range & Key Ingredients At As I Am, we offer a wide variety of products tailored to different hair needs. From shampoos and conditioners to leave-in treatments and styling gels, each product is enriched with powerful natural ingredients:

• Coconut Oil – Deeply hydrates and strengthens hair while reducing protein loss.
• Aloe Vera – Soothes the scalp, promotes hair growth, and provides intense moisture.
• Shea Butter – Rich in vitamins and essential fatty acids that restore and protect hair.
• Jamaican Black Castor Oil – Helps with hair thickening, reduces breakage, and improves scalp circulation.
• Tea Tree Oil – Fights dandruff, soothes an irritated scalp, and keeps hair fresh.
• Biotin & Keratin – Strengthen hair structure, prevent thinning, and support healthy growth.

Hair Concerns We Address Our products cater to a wide range of hair concerns, including:

• Dryness & Dehydration – Moisturizing shampoos, conditioners, and leave-in creams provide deep hydration and prevent brittleness.
• Dandruff & Scalp Health – The Dry & Itchy Scalp Care line, enriched with tea tree oil and olive oil, soothes irritation and eliminates flakes.
• Hair Fall & Breakage – Strengthening formulas with biotin, castor oil, and keratin help reinforce hair fibers and reduce shedding.
• Frizz Control – Our Curling Jelly and DoubleButter Cream provide long-lasting definition and smoothness.
• Curl Definition & Elasticity – Specially designed styling products enhance curl pattern while keeping hair soft and manageable.

How It Works: The Science Behind As I Am As I Am blends nature and science to create effective haircare solutions. Our products work on a molecular level to restore moisture balance, strengthen hair cuticles, and enhance scalp health. We use bioactive ingredients like coconut-derived cleansers, which gently remove impurities without stripping hair of its natural oils. Our deep-conditioning formulas penetrate the hair shaft, locking in moisture and preventing protein loss. By incorporating biotin, ceramides, and amino acids, our products fortify hair strands, promote elasticity, and prevent damage from environmental stressors. Over time, consistent use of As I Am products results in stronger, healthier, and more vibrant hair. FAQs Discover the beauty of natural, healthy hair with As I Am – where science meets self-love.

As I Am Naturally

Product Range and Key Ingredients As I Am Naturally offers an extensive range of products designed to cleanse, hydrate, and style curly, coily, and wavy hair. Some of the best-selling products and their key ingredients include:

• Coconut CoWash – Contains coconut oil, castor oil, and tangerine extract to cleanse hair gently while retaining moisture.
• Leave-In Conditioner – Enriched with aloe vera, green tea, and shea butter to provide deep hydration and easy detangling.
• Curling Jelly – Formulated with aloe vera and sugar beet root to define curls without leaving residue.
• Dry & Itchy Scalp Care Shampoo & Conditioner – Infused with olive oil and tea tree oil to soothe and hydrate the scalp.
• Double Butter Cream – Packed with cocoa butter and shea butter to lock in moisture and improve hair elasticity.

Hair Concerns Addressed As I Am Naturally is designed to tackle a variety of hair issues, including:

• Dryness and lack of hydration
• Scalp irritation and dandruff
• Hair breakage and split ends
• Frizz and curl definition
• Difficulty in detangling and styling

How It Works As I Am Naturally products are designed with a balance of nature and science. The brand incorporates pH-balancing technology to maintain the scalp’s natural barrier, ensuring optimal hydration levels. Key ingredients such as coconut oil, shea butter, and aloe vera work together to moisturize and strengthen the hair cuticle. The formulas are lightweight yet deeply nourishing, preventing buildup while enhancing natural curl patterns. By using botanical extracts and essential oils, the brand ensures that hair remains healthy, manageable, and resilient over time. FAQs