Description
Dry, dehydrated hair is soft, silky and deeply replenished. Infusium 23 does it all with an integrated system of proven science, exclusive technology and personalized products that transform hair for better-than-ever hair days.
To moisturize dry, flyaway hair
Proven Beauty
Immediately detangle wet or dry hair. Light enough for everyday use
Original Leave-In Treatment for Hair Damage, Pro-Vitamin B5 Formula
Enriched with essential amino acids, penetrate deeply and repair cuticle layers
Detangles & amp; strengthens the hair, protects against breakage
Brand
Infusium23
Brand Introduction
Infusium23 has been a trusted name in hair care for decades, known for its pioneering approach to treating hair from the inside out. With roots dating back to the 1920s, Infusium23 began as a solution-based brand developed by scientists who sought to repair and restore damaged hair through innovation and clinical research. Over the years, it has evolved to become a favorite among stylists and individuals alike who seek transformative results through professional-grade formulations.
At the heart of Infusium23 lies a powerful belief: beautiful hair begins with a healthy foundation. What sets Infusium23 apart is its commitment to science-backed, result-driven formulas that blend the best of nature and technology. The brand is widely respected for its proprietary Pro-Vitamin and protein-enriched systems that target specific hair needs—from damage repair to moisture replenishment and beyond.
Infusium23 is more than just a hair care brand. It’s a promise—to revive, protect, and nourish hair through high-performing treatments that work. We believe in empowering people to feel confident in their hair every day, and that mission fuels everything we do.
Product Range & Key Ingredients
Infusium23 offers a thoughtfully curated range of hair care solutions tailored to address the most common and persistent hair concerns. Our core product lines include:
- 1. Infusium23 Moisture Replenisher Collection
Formulated for dry, brittle hair, this collection restores essential hydration and leaves hair soft and manageable.
Key Ingredients:
- Aloe Vera: Hydrates and soothes the scalp while replenishing moisture in each strand.
- Avocado Oil: Packed with vitamins A, D, and E to nourish hair and improve elasticity.
- 2. Infusium23 Repair & Renew Collection
Designed for damaged and over-processed hair, this line restores strength and resilience.
Key Ingredients:
- Keratin: Repairs damaged cuticles and strengthens hair structure.
- Argan Oil: Rich in antioxidants and essential fatty acids that reduce breakage and improve shine.
- 3. Infusium23 Original Leave-In Treatment
The classic that started it all. A lightweight, protein-infused treatment that provides daily protection and conditioning.
Key Ingredients:
- Pro-Vitamin B5: Penetrates deeply to strengthen hair fibers and retain moisture.
- Silk Proteins: Smooths the hair surface and reduces frizz while adding a natural shine.
- 4. Infusium23 Frizz Control Collection
Tames unruly hair with humidity-blocking ingredients for long-lasting smoothness.
Key Ingredients:
- Coconut Oil: Seals in moisture and smooths cuticles.
- Vitamin E: Protects against environmental stressors and improves softness.
Hair Concerns We Address
Infusium23 is formulated to tackle a variety of common hair challenges, with solutions designed to restore balance, vitality, and shine. Our formulas are developed to address:
- Dryness & Dehydration: Replenishing moisture with aloe vera, avocado oil, and conditioning proteins.
- Hair Fall & Breakage: Strengthening strands with keratin and vitamin B5 to reduce shedding and breakage.
- Dandruff & Scalp Health: Soothing and hydrating the scalp with natural oils and anti-inflammatory ingredients.
- Frizz & Flyaways: Locking in moisture and smoothing the cuticle with coconut oil and silk proteins.
- Heat & Chemical Damage: Rebuilding damaged strands with reparative oils and proteins for resilience.
Whether you’re dealing with everyday styling damage or years of chemical treatments, Infusium23 has a solution tailored for you.
How It Works – The Science Behind Infusium23
Infusium23’s approach to hair care is rooted in science. Our products are not quick fixes—they are part of a long-term regimen that
builds hair health from within. Here's how our system works:
- 1. Deep Penetration with Pro-Vitamin Complex
Unlike surface-level conditioners, Infusium23’s formulas penetrate the hair shaft to deliver nutrients directly to the core. Our signature Pro-Vitamin B5 complex strengthens the cortex—the innermost layer of the hair strand—making it more resilient to stress and breakage.
- 2. Protein Repair Technology
Hair is primarily made up of keratin, a protein. When hair is exposed to heat, chemical treatments, or harsh environments, this protein breaks down. Our protein-rich formulas work by mimicking and replenishing natural keratin, repairing damaged areas, and reinforcing the hair’s natural structure.
- 3. Cuticle Smoothing Agents
To lock in hydration and keep hair manageable, our products contain cuticle-smoothing agents like silk proteins and botanical oils. These ingredients seal the outer layer of the hair, protecting it from humidity, friction, and future damage.
- 4. Daily Protection & Long-Term Results
Infusium23’s leave-in treatments and conditioners are designed for daily use, ensuring your hair stays protected throughout the day. With consistent use, users experience noticeably healthier, shinier, and stronger hair in just a few weeks.
Frequently Asked Questions (FAQs)
1. Is Infusium23 suitable for all hair types?
Yes! Infusium23 is designed to be inclusive of all hair types—straight, wavy, curly, and coily. Each collection is crafted to meet the specific needs of different hair textures and conditions, whether you need hydration, damage repair, or frizz control.
2. Can I use Infusium23 every day?
Absolutely. Our products are formulated to be gentle yet effective for daily use. Especially our leave-in treatments, which offer ongoing hydration and protection without weighing your hair down.
3. Does Infusium23 help with heat-damaged hair?
Yes. Our Repair & Renew Collection is specifically created to treat heat and chemically damaged hair. With keratin and argan oil, the formula helps restore lost proteins and rebuild hair from within, making it stronger over time.
4. Are Infusium23 products free from parabens and sulfates?
Many of our formulas are crafted without harsh sulfates and parabens. We’re continuously evolving our product lines to meet clean beauty standards and improve ingredient transparency. Please refer to the product label for specific ingredient information.
5. What’s the difference between the original leave-in treatment and the newer collections?
The Infusium23 Original Leave-In Treatment is our classic, all-purpose formula loved by generations. It delivers lightweight hydration and conditioning. Our newer collections target specific concerns like damage, frizz, and moisture with enhanced active ingredients and modern formulations.